Today’s guest Frank Lavin is the CEO of Export Now, a company that helps international brands sell to Chinese consumers via Tmall, China’s largest B2C e-commerce platform. Among the brands Export Now works with are the National Football League and Tabasco sauce. The company handles everything from customs clearance, to localization, to trademark registration, to order fulfillment and customer support, making selling in China a turn-key experience for international brands. Today, we’re here to chat about the e-commerce market in China and some of the intricacies of bringing foreign brands to China.
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China Business Cast is a podcast featuring experienced entrepreneurs and business people making things happen in China. If you want to learn from on the ground accounts of how business actually gets done in China, this is the program for you.